Tips For a User Friendly Website

While the overall look and design of your website are important to your brand and to establishing brand recognition, how your site works is far more important. Does it load slow? Are there broken links? Is the content up to date and relevant? All these are reasons that will cause users to leave your site…

Creating Brand Consistency

Creating a brand, creating brand recognition and creating brand consistency all sound pretty similar. However, they all have their place and need. With any business, or even for an individual in some instances, creating your brand sets the tone. Your brand personifies your business. It acts as the voice and the face of your company.…

Business Practices To Avoid

As a business owner, we all want to run the perfect business and have all happy clients. Well, sometimes that’s easier said than done. However, by keeping a few things in mind and avoiding these business practices, we can get you off to a good start.   Not Staying Current On Everything From Your Brand…

Growth Driven Design: Critical elements

Growth Driven Design is a data-based method, in which Simpatico is certified and trained in, of creating successful websites. By now you have seen or heard us mention Growth Driven Design on our website, blog and all social media outlets. Not familiar with it? Read our first blog post about GDD here: http://simpaticodesignstudio.com/web-redesign-just-got-easier-growth-driven-design-2/ We care circling…