What Makes A Good Business Logo

With the advances in technology almost everyone has access to software (free and paid) that could be used to create your own logo. As with other things, just because you can, doesn’t mean you should. Your logo is more times than not the first thing a consumer sees. You want it to be unique and…

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Creating Brand Consistency

Creating a brand, creating brand recognition and creating brand consistency all sound pretty similar. However, they all have their place and need. With any business, or even for an individual in some instances, creating your brand sets the tone. Your brand personifies your business. It acts as the voice and the face of your company.…

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