Amazon’s Lens Live Is Here. Here’s How Small Businesses Can Fight Back (and Win)
Amazon just launched Lens Live—a feature that lets shoppers [...]
When Modern Meets Nostalgia: Why Cracker Barrel’s Fumble is a Brand-Building Masterclass (In Reverse)
Modernizing a Brand—When It Works [...]
How to Prepare Your Business for Success in the New Year
With business now in the new normal, 2022 has gone [...]
Branding 101: How to Create a Brand Identity Your Customers (and Your Employees) will Love
The best customer-brand relationships are built on three foundational pillars: [...]
Starting A Business: Where to Start
Starting a business is a huge leap of faith for [...]
How To Know When It’s Time To Take The Leap
I was blessed to be raised by entrepreneurs and to [...]
5 Ways To Optimize Your Facebook Business Page
Having an active and well planned out social media page [...]
Design Critique
Design critique is the process of analyzing and offering changes [...]
Marketing and User Experience
Did you know marketing and user experience go hand in [...]
Trends For Small Businesses
When you work in an office environment or around other [...]